Qualcomm Snapdragon 710 Brings 845 Features to the Luxury Class

With Snapdragon 710, Qualcomm is eyeing the mid-range smartphones segment.

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Qualcomm announced the arrival of its new processor aimed at middle range devices. The Snapdragon 710 comes to play in the space currently occupied by the Snapdragon 660 and, although inferior to the top of the manufacturer’s line, the Snapdragon 845, promises cutting-edge features previously seen only in the flagships.

The Snapdragon 710 is a 10-core KRYO 360 SoC engraved in 10 nm FinFET LPP with 2 cores high-performance Cortex A75 at 2.2 GHz, and 6 cores low consumption Cortex A55 clocked at 1.7 GHz.

The Qualcomm algorithm is naturally responsible for distributing the tasks equally and efficiently between these cores to optimize the autonomy and fluidity of the experiment. The memory architecture is similar to that of the 845, with shared L3 memory.

Why Qualcomm has created a new category of powerful system-on-a-chip with the Snapdragon 700 Mobile Platform Series can be explained by the expected demand from some OEMs including Xiaomi and Vivo. As Qualcomm explains, there is a desire among some smartphone manufacturers for greater differentiation and for better-equipped luxury-class devices that fit neither the mid-range nor the high-end segment. The Snapdragon 600 Mobile Platform chips are not well enough and the Snapdragon 800 Series is too expensive.

“The Snapdragon 710 Mobile Platform is the first in the newly defined and highly significant 700-tier, offering technologies and features previously only available in our premium-tier mobile platforms,” said Kedar Kondap, vice president, product management, Qualcomm Technologies, Inc. “By incorporating key AI capabilities and performance advancements, the Snapdragon 710 is designed to transform our customers products into the ultimate personal assistant, enhancing critical everyday consumer experiences, such as high-end camera features that will benefit from on-device high-speed AI processing, without sacrificing battery life.”

Artificial Intelligence

The multi-core artificial intelligence engine of the Snapdragon 710 combines voice and camera to create a personalized experience and promises twice as much performance over the Snapdragon 660. Qualcomm’s advanced architectures such as Hexagon and Adreno Visual Processing and the new Kryo 360 CPUs are some of the details that extend the capabilities of this chipset within the AI.

Camera, Photos, and Videos

The captures of images gain reinforcement of the new Qualcomm Spectra 250 ISP technology that guarantees improvements even in an environment with low light. The result, according to Qualcomm, is new possibilities for including DSLR effects, as well as greater security by extending the capabilities for the use of the camera as a security system applied to facial recognition.

In terms of playback, the Snapdragon 710 is the first processor out of the Qualcomm 800 series to support playback of 4K HDR videos, which should significantly improve the quality of the displays on the mid-range mobile devices.

Connectivity, Performance, and Battery

The Snapdragon 710 comes equipped with the Snapdragon X15 LTE modem, with support for download speeds up to 800 Mbps. It also features MIMO 4X4 technology, which guarantees up to 70% faster speeds for downloading content even when the signal from the mobile network is weak. The promise is of an improved performance also in very populated environments and with many people connected to the same 4G network.

A significant point for everyone with a smartphone, the Snapdragon 710 promises to improve battery performance as well. Qualcomm ensures that the new chipset has 40% reduction in power consumption for games and reproduction of 4K HDR videos and 20% for streaming videos. The Quick Charge 4 and faster charging cradle ensures 50% battery recharge in just 15 minutes.

Regarding the performance of the chip, the new chipset brings Kyro 360 CPU and promises overall improvement of 20%, plus 25% more agile web browsing and 15% faster application opening. It is worth noting that all this is always in comparison with Snapdragon 660.

Qualcomm has always had several different SoC series: the 200, more oriented to connected objects or really limited configurations. The 400, intended for the entry level. The 600, for the mid-range. And finally, the 800, dedicated to high-end smartphones and premium.

Qualcomm informs that devices with the Snapdragon 710 are expected to hit the market in the second quarter of the year.

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