MediaTek Targets the Premium Intermediary Market with the Helio P22 Chipset
With Helio P22, MediaTek is increasingly focused on the medium and low end of the market
With the rapid advancement of processors and the capabilities of top-of-the-line smartphones, there has been an unfolding of the intermediate line for different ranges of consumers and usage in recent seasons.
Proof of this is the success of so-called mid-range premiums, which typically have above-average specs and still offer affordable prices. MediaTek wants to increase competition with Qualcomm that just released the Snapdragon 710 chipset and Samsung and announces its new Helio P22 chipset, just to fight this harvest.
The company follows the line presented in the Helio P60, announced in March and which integrates devices that are pleasing, such as Oppo and Vivo products. Like the P60, the P22 has 12-nanometer architecture, which is a novelty, since this segment usually uses 14-nanometer processors.
The Taiwanese manufacturer said that the Helio P22 deals well with abilities linked to artificial intelligence, such as facial recognition. The chipset supports resolution of up to 1600 x 720 pixels and supports a 21 MP camera or dual sensors, 13 MP and 8 MP.
The MediaTek Helio P22 consists of an ARM Cortex-A53 CPU with eight cores reaching a maximum frequency of 2 GHz and a 650 MHz PowerVR GE8320 GPU. The processor can handle up to 6 GB of LPDDR3 and LPDDR4x RAM with a maximum frequency of 1,600 MHz, flash memory type eMMC 5.1 and a 20: 9 aspect ratio. Thanks to the CorePilot technology developed by MediaTek, smartphones can maintain high performance for a long time, without affecting autonomy.
Among the most exciting features, we can mention the Face Unlock and the bokeh effect. Some of them use artificial intelligence technology, called MediaTek NeuroPilot, which supports most common frameworks, such as TensorFlow, TF Lite, Caffe, and Caffe2.
Finally, support for connectivity standards is very complete: WiFi 802.11ac, Bluetooth 5.0, GPS, Beidou, Galileo and Glonass, LTE (Cat.4, Cat.7 DL / Cat.13 UL) and FM radio.
MediaTek is increasingly focused on the medium and low end of the market, and the latest proof of this is the new processor that the company has launched. The MediaTek Helio P22 is in fact designed primarily for smartphones from the low price, despite being equipped with some advanced features.
Mass production has begun, and chips are expected to start appearing soon on consumer devices later this year, starting in the third quarter.